6. Align GTM to Magical Product

Refer to Magical Product Magical Product Results: Promise, Insight, Offering

 

Does Your GTM Leverage Your Magical Product?

Yes | No | Maybe?

Demonstrates the Bold PROMISE during GTM play (thought leadership etc.)

 

Deploys Unique INSIGHT during GTM play (demos, pilots etc.)

 

Showcases Different OFFERING during GTM play (case studies etc.)

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