Persona template (updated)

Owned by Bart De Pelsmaeker (Unlicensed)
Nov 30, 2023
1 min read

This template includes several key elements to provide a comprehensive and realistic profile. Here's a breakdown of the template used:

  1. Name: A fictional name to personalize the persona.

  2. Age: An estimated age to give context to the level of professional experience.

  3. Education: Academic background relevant to the role.

  4. Professional Background:

    • Years of experience and focus areas.

    • Previous roles held.

    • Special certifications or skills relevant to the role.

  5. Industry: The specific sector or industry the persona operates in.

  6. Responsibilities:

    • Core duties and tasks associated with the role.

    • Interaction with other departments or teams.

  7. Goals: Professional objectives or targets the persona aims to achieve.

  8. Challenges: Common obstacles or difficulties faced in the role.

  9. Motivations: Key drivers or reasons the persona is passionate about their role.

  10. Tech-Savviness:

    • Familiarity with relevant software, tools, or technologies.

    • Specific technical skills pertinent to the role.

  11. Behavioral Traits:

    • Personal attributes or qualities that influence how the persona performs in their role.

  12. Sources of Information:

    • Key resources or channels the persona relies on for information and updates relevant to their field.

  13. Quote: A statement reflecting the persona’s perspective or approach to their role.