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User

Identify Uncertanties

Get Information

Generate Insight

Plan to Mitigate

Profile

Compliance Professional

JTBD

Are they able to get their jobs done faster and easier?

Job Pain

Job Progress

Job Gain

Buyer

Identify Uncertanties

Get Information

Generate Insight

Plan to Mitigate

Profile

Compliance Professional

Value Chain

Are they able to get their jobs done faster and easier?

Burning Problem

Clear-cut Value

Meaningful Metric

Metric & Cycle Time

Identify Uncertanties

Get Information

Generate Insight

Plan to Mitigate

Target Metric

# Customers, ARR

#Users, DAUs 

NPS

Cycle Time

Time to close paying customer

Time to acquire a user

Info

A confluence template has been created for this.

CUSTOMER FACTOR: ACTION PLAN

 Select

Describe

Select

Buyer

Select

Describe

CUSTOMER FACTOR

Major Known Risks

Major Unknowns 

How To Mitigate These

ACTION PLAN 

What & By When

User

Compliance Professional

User Framework

Identify key risks you know around user and user value

Identify key user unknowns for which you don’t have answers yet 

How would you address these

What actions you & team need to take, by when to address these

JTBD

The product may not have all the compliance documents users need.

How often will users need to interact with the product?

TBD

TBD

Buyer

Compliance Officer

Buyer Framework

Select

Identify key risks you know around buyer and buyer value

Identify key buyer unknowns for which you don’t have answers yet 

How would you address these

What actions you & team need to take, by when to address these

CUSTOMER FACTOR:  Success Metrics

Choose your top 1-2

# Customers, ARR (annual recurring revenue), #Users, DAUs (daily active users)

NPS (net promoter score)

Identify key risks in achieving these metrics? 

Identify unknowns in achieving these metrics? 

How would you address these

What actions you & team need to take, by when to address these

CUSTOMER FACTOR: Cycle Time

Choose key cycle time metric:

E.g. Time to close paying customer

Time to acquire a user

Identify key risks in speeding up cycle time?

Identify unknowns in speeding up cycle time?

How would you address these

What actions you & team need to take, by when to address these