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titleSection Explanation. Click to expand.

The product requirements document (PRD) is a central document used to align all stakeholders (product management, engineering, QA, designers, and leadership) on the overall objective and vision of the proposed product and is used as a decision-making toolhow we will solve a specific problem with the proposed solution.

When creating the PRD, provide just as much information as needed and nothing more. If the document is too long and complex, it will quickly become outdated, and readers will lose interest.PRD content and structure vary by organization. Depending upon the product line, company culture, and processes, PRDs could have quite a different look and feel.

In this latest iteration of the Unified Compliance PRD template, we changed the template to help raise visibility of how the proposed product (or feature set) adheres to Unified Compliance’s strategic plan including details on why this product proposal is important to Unified Compliance.

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titleSection Explanation. Click to expand.
  • Vision and Goal Setting: articulates the vision alignment, problem being addressed, and goals of the product proposal describing what the product is, who it is for, and how it will benefit the users and the organization.

  • Decision-Making Framework: helps in making informed decisions throughout the product development process acting as a reference point for evaluating progress and making changes.

  • Performance Measurement: sets the criteria for measuring the success of the product through specified metrics and key performance indicators (KPIs) including potential financial impact.

  • Basis for Prioritization: helps in prioritizing features based on the product strategy, market needs, and resource constraints.

How does this proposal fit into our overall vision and which specific initiative does this proposal align with and how?
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titleVision and Initiative Alignment
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titleThe Problem

What problem are we trying to solve? and why it important to our customers and/or to Unified Compliance?

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titleHigh-level Approach

Briefly describe the approach you’re taking to solve this problem. Provide enough information for the reader to imagine possible solution directions and get a rough sense of the scope of this proposal.

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titleSection Explanation. Click to expand.

The intent of this section is for the following:

Monetization: Financial impact this product will introduce (if any)

Technical Risk Mitigation: Identifies potential technical risks and propose mitigation strategies.

Launch Readiness: launch checklist including high-level go-to-market plan to ensure cross-departmental alignment.

High-level Messaging: Includes Unique Selling Proposition (USP) raising visibility of the proposed solution’s value proposition.

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titleHigh-level Messaging

What is the Unique Selling Proposition (USP)? Relay the key factors that separate our product from the competition and why we are the best possible solution for our prospects based on their unique needs.

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titleMonetization

Will this product be part of an existing subscription or an add-on?

Will this product be usage based or part of a subscription?

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titleTechnical Risk Mitigation

If applicable, identifies potential technical risks and propose mitigation strategies.

Risk

Mitigation Strategy

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