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Scope and Requirements

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titleSection Explanation. Click to expand.

The intent of this section is for the following:

Scope Definition: defines the scope of the proposed product (or features), including what will and will not be included helping manage expectations and focus development efforts.

Guideline for Development: provides detailed information on the product’s features, functionalities, user flow, and interface to guide the development team in building the product.

Framework: provides high-level evaluation criteria for alternative solutions (build, buy, partner) to evaluate different routes to success.

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titleAlternative Solutions

Provide a high-level evaluation criteria criterion for alternative solutions (build, buy, partner) to evaluate different routes to success.

Milestones and Launch Checklist

title
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titleSection Explanation. Click to expand.

The intent of this section is for the following:

Launch Readiness: launch checklist including high-level go-to-market plan to ensure cross-departmental alignment.

High-level Messaging: Includes Unique Selling Proposition (USP) raising visibility of the proposed solution’s value proposition.Monetization: Financial impact this product will introduce (if any)

Risk Mitigation: Identifies potential risks and propose mitigation strategies.

Subscription / Pricing / Billing Impacts: Financial impact this product will introduce (if any)

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titleLaunch Readiness

Milestones and Launch Readiness: launch checklist including high-level go-to-market plan to ensure cross-departmental alignment.

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High-level Messaging

: Includes Unique Selling Proposition (USP) raising visibility of the proposed solution’s value proposition.

Identifies potential risks and propose mitigation strategies
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titleRisk Mitigation
High-level Messaging

What is the Unique Selling Proposition (USP)? Relay the key factors that separate our product from the competition and why we are the best possible solution for our prospects based on their unique needs.

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titleMonetization

Will this product be part of an existing subscription or an add-on?

Will this product be usage based or part of a subscription?

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titleRisk Mitigation

Identifies potential risks and propose mitigation strategies.

Risk

Mitigation Strategy

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titleLaunch Readiness

Identify any relevant milestones that people should now about. Will we “eat our own” first? Will this require a beta? and what is the target launch date?

Date

Milestone

Audience

Description

TBD

Dogfood 🐶

Internal employees only.

Testing internally

TBD

Beta 🎈

Early cohort of X customers.

Getting user feedback

TBD

Public Launch 🚀

Roll-out to all users.

Let’s do it!

Additional References

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titleSection Explanation. Click to expand.

List and link to any other reference sites, documents … that might be important to the reader.

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