Page Comparison

What Authority Documents are most commonly used in lists…..

…and in which industry?

This can help us

• identify target ADs to suggest for customers based on their company industry

• prioritize ADs to map when versions come out

• market ADs to specific clients

AD usage by company industry by AD release availability

1. of active accounts

2. Of demo accounts

….by paid customers and free customers?

This can help us

• prioritize ADs to map when versions come out

• market ADs to clients

• convert free to paid

AD usage by # of accounts w/lists by AD release availability

1. # of active accounts

2. # of demo accounts

….and how are customers using the lists?

This can help us identify what features to maintain and iterate on.

AD usage by # of lists by AD release availability

1. # of active lists

   1. # of published lists

   2. # of shared lists

   3. # of published and tracked lists

What Authority Documents are most commonly used in builds…..

…what build types are customers using and in which industry?

This can help us

• identify target ADs to suggest for customers based on their company industry

• prioritize ADs to map when versions come out

• market ADs to specific clients

• identify what features to maintain and iterate on.

AD usage by # of builds

1. by industry

2. by build type

…what build types are distinct customers using and in which industry?

This can help us

• identify target ADs to suggest for customers based on their company industry

• prioritize ADs to map when versions come out

• market ADs to specific clients

• identify what features to maintain and iterate on.

AD usage by # of accounts w/ builds

1. by industry

2. by build type

How often are customers creating lists?

This can help us identify what features to maintain and iterate on.

How often are customers updating lists?

This can help us identify what features to maintain and iterate on.

*need to be able to differentiate where modified date is different than creation date.

How often are customers creating builds?

This can help us identify what features to maintain and iterate on.

How often are customers creating compare builds?

This can help us identify what features to maintain and iterate on.

*need to be able to differentiate where modified date is different than creation date.

What’s the average number of Authority documents per list?

This can help us identify how many ADs to target for suggested lists.

*Hubspot may have a limitation with averages, due AD counts derived from a string and not a number value.

What’s the average number of lists per account?

This can help us identify what features to maintain and iterate on.

*Hubspot may have a limitation with averages, due List counts derived from a string and not a number value.

What’s the average number of builds per account?

This can help us identify what features to maintain and iterate on.

*Hubspot may have a limitation with averages, due AD counts derived from a string and not a number value.